By harnessing 100,000+ aggregated data points, combined with the power of
Google & Facebook sales analytics, WCD's data-driven campaigns will drive 
qualified consumers to purchase directly from your e-cellar door.


Starting at just $400, your brand will be marketed over a 2-month duration to a qualified audience of 2 million+ craft wine collectors and gift buyers across Australia, Hong Kong, Singapore and Japan.

This campaign is only open to a limited number of producers -  opt-in today to secure your spot!
 


CHRISTMAS CAMPAIGN SUMMARY

Capture sales for the Christmas season and gift-giving opportunities!
Consumers will be directed to a Catalogue landing page highlighting the Christmas offer, featured producers and wines.
Consumers will be able to build a mixed case from within the catalogue Buy Wine page. 
 

DURATION

2 months - campaigns run mid-Sept through mid-Nov.
(orders will close for Christmas shipping cut-off)
 

COLLABORATIVE VALUE

WCD is offering reduced shipping rates on Christmas Catalogue orders,
in addition to exclusive producer discounts and special offers. 
 


CHANNEL:

Facebook/Social Media

 

 

 

Channel Objective:

Video views & Sales Conversion

 

 

Est. Audience Size:

1,073,000

 

 

Segmentation:

Delivery postcodes:
Australia, Japan, Hong Kong, Singapore

Consumer Interests: 
Premium wine specific
 

 

Placements:

Facebook
Instagram
FB Audience Network
Messenger
Search

 

CHANNEL:

Google

 

 

 

Channel Objective:

Sales Conversion

 

 

Est. Audience Size:

1,067,216
 

 

 

Segmentation:

Delivery postcodes:
Australia, Japan, Hong Kong, Singapore

Consumer Interests: 
Premium wine specific

 

Placements:

Search
Shopping
Display Network
YouTube
Gmail

WHAT YOU NEED TO DO:
 
  ✓  Choose 1-2 wines to showcase from your portfolio    
 
  ✓  Define your special offer e.g., discounted price, limited availability
 
  ✓  Opt-in to the campaign below!  Submit your wine options & payment
WHAT YOUR CUSTOMERS GET:

  ✓  Exceptional selection of craft NZ wines with exclusive producer offers
 
  ✓  Receive reduced shipping rates on catalogue case purchases
 
  ✓  All-inclusive bottle pricing to their door for Christmas!


WHAT DOES IT COST?

Choose up to 2 wines from your portfolio for inclusion in the Christmas Catalogue.

Featured Red Wine:  $600

Featured White/Rosé/Sparkling:  $400 

Costs are per wine, to be featured in collaborative campaigns for the full 2 month duration.

To ensure we're giving consumers a broad selection, we'll also ask for an alternate wine option. 


 

Marketing to 2,140,218 potential wine consumers
with a 'buy now' button sounds great!

** LIMITED OFFER ** ONLY 30 WINES ** FIRST IN, FIRST SERVED **

CLICK BELOW TO JOIN THE CHRISTMAS CATALOGUE

SUBMIT YOUR WINES  
 

Credit Card Logos
back to top