About Us

Wine Collective Direct (WCD) is the culmination of thirty years IP and experience acquired by our founder Grant Rimmer. 
Obsessed with understanding the drivers of buyer behaviour, Grant and his talented team developed WCD as a solution that enables Cellar Doors, and wineries own e-Commerce, to fully satisfy the bespoke purchasing needs of their international customers.
Sales success follows customer satisfaction, and that’s what WCD delivers.
Truly effective and transformational cross border commerce requires a specialist skill set. WCD’s talented team includes backend developers, along with support crew that hold specialist experience spanning cross-border compliance, global to-door logistics, international DTC wine club/loyalty programs, digital marketing, and cellar door & e-Commerce sales optimisation.
We’re invested in this because we love it, and because our future follows your growth. We are real people, with a genuine enthusiasm to build a better, more prosperous future for our industry.


Contact our team:  support@winecollective.co.nz

Powered by nzwinehome

Our sister company, nzwinehome, has partnered with hundreds of producers across the NZ wine industry for their Direct to International Consumer delivery needs.

Built on this foundation, Wine Collective Direct delivers a genuine end-to-end market solution backed by 25+ years specialised international direct-to-door delivery. Read more about us here.






Dedication to Sustainability

We're working to ensure consumers wine arrives safely, while reducing its footprint along the way.

Each bottle of wine purchased through Wine Collective Direct will be delivered by nzwinehome in our unique 100% eco-friendly, biodegradable packaging.

To date, we have proudly kept over 20,000 polystyrene packaging cases out of the world’s landfills.  Click to learn more about our sustainability journey.
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